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Brandon Sugarman was expected to try out for his high school varsity soccer team but faced a familiar issue – he’d outgrown his cleats, yet again !! Being a hoarder by nature, Brandon searched his closet for a pair that might just fit but his collection which dated back to 4th Grade didn’t hold the answer – he had no choice but to shop for yet another pair of $ 100+ cleats.

Then it hit him – what about all of the pairs he already had – he’d only worn most of them for a season: there must be loads of other kids out there who could use them ! And that was when Free-Kicks was born. This nonprofit aims to recycle cleats between kids in a sustainable and cost-effective way. Free-Kicks fundraising is used to meet the cost of postage and cleats distribution.